Facebook Tips for Structural Engineers

facebook-logoIn our last social media–related blog post, I shared the Top 5 LinkedIn Groups to Follow for Structural Engineers. Following groups on LinkedIn allows you to share content, post or view job openings, network and help establish yourself as a key opinion leader in your industry. But what about critical design questions or help? How do you deal with office dynamics or a difficult client as a structural engineer?

LinkedIn groups may assist with questions like these, but there are other social media platforms that might make it easier to have a more in-depth discussion about issues that you face. While LinkedIn is certainly an important social media platform for professionals such as structural engineers, it is not the largest social media platform. That title goes to the social media giant Facebook. Facebook has the social advantage of engaging more than 1.7 billion active users.

You are probably using Facebook already for personal social networking. However, there are some professional applications for structural engineers on Facebook that you may not have heard about. Here are some Facebook tips for structural engineers that you can use to jumpstart your professional social media arsenal:

Follow Industry-Related Pages

There are a variety of pages that you can follow on Facebook to give you an idea of what is happening in the industry. Following and engaging with pages like Structural Engineering World for design inspiration or Civil + Structural Engineer magazine for project management ideas allows you to have a more professionally focused newsfeed around content that matters to you (while still allowing time for cat memes and Buzzfeed quizzes if you want those, too). One useful page for engineers is the Autodesk Revit page, because it has things like tips on how to share large BIM files.

Join Structural Engineering Groups

Groups are a great way to connect with other Facebook users. As a structural engineer, you are bound to come across an issue that you would like some advice on. By joining a group of other structural engineers, you can ask design questions, questions about calculations and get tips on the best tools for your profession. I would ask your colleagues which groups they recommend joining.

Jumpstart Your Job Search

If you are looking for a new position, I am sure that you already know about LinkedIn. But did you know that there are things like the Career Center App on Facebook pages like the ASCE? The app works for employers looking to hire, too!

Do you have Facebook tips that would you recommend for structural engineer? Let us know in the comments below.

Social Media Tips for Structural Engineers

In January, our engineer Shane Vilasineekul wrote about his top ten mobile apps. Today we’re talking social media and how it can help you be better at your job. Now I know that the common notion of social media is that it is more of a place to goof off from work, but stay with me here. Think of social media as a place where people can meet. There is a big difference between bars versus a conference for professionals. While they are both places where people can meet in one spot, they perform different functions. Social media is the same way. It can be used for non-professional networking, but it can also be a helpful place where structural engineers can learn about new products, industry news and trends.

Here are ways that structural engineers can use social media:

Use Twitter for Industry Events and Trends: Twitter’s strongest point is its brevity. With a 140-character limit, tweets can really get to the point. Another reason that Twitter is useful is that it is often the social media platform where you see things unfold in real time. For example, you can search industry specific events and see tweets in live time and learn about the demonstrations and seminars your colleagues think are useful, the ones to skip, etc.

LinkedIn Is An Industry News Resource: LinkedIn is not just a place to show off your resume any more. LinkedIn is becoming a hub for industry news. Do you want to know what is going on with other structural engineers? You can join industry specific groups to share tips and ideas. It’s also good practice to follow companies and clients that you work with so you know when they launch a new product, promote a new project or even share their own social media content.

Subscribe to Blogs: Following structural engineering blogs like this one ensures that you never miss a beat about what other industry folks are saying. Subscribing to a blog post means that you can read all the content an industry blog has to offer all from the comfort of your inbox. Blogs also can cover day-of/breaking news that you can’t get from trade publications.

Facebook For Recommendations: While you may look at Facebook as a more family and friends zone, there is something to be said for interacting with fellow structural engineers on this platform. If you are friends with former classmates, you will find a bevy of articles that are helpful for you from an industry standpoint. You can also ask industry specific questions to your friends or ask for recommendations from people you know and trust. Following company pages opens up opportunities to give ideas for new products, learn new product uses, or even find out about new promotions and offers.

YouTube For Educational Videos: An educational video can be a lot more effective and useful than reading a paper. Seeing how a company does product testing may even take the guesswork from your own job. At Simpson Strong-Tie, we make videos for our YouTube channel so you can see our products in action whether it’s a test or even a DIY project.

I hope this blog post takes the guesswork out of social media for you. While these are some starter suggestions, the sky is the limit. What do you use social media for? Do you see professional benefits? Let us know in the comments section.