The Legacy of Loma Prieta

Every year on October 17, we take a moment to reflect on the 1989 Loma Prieta earthquake. The 6.9-magnitude earthquake was one of the most powerful and costly quakes to shake the San Francisco Bay area since the 7.9-magnitude earthquake of 1906. The quake caused an estimated $6 billion in damage and, tragically, resulted in 63 deaths and 3,757 injuries.

Many of those casualties were due to failing infrastructure when sections of the Nimitz Freeway collapsed.

Simpson Strong-Tie was founded in Oakland, California — practically in the heart of the Bay Area. Earthquakes were never far from the minds of our founders. It’s why even before Loma Prieta our mission was to provide solutions that help people design and build safer, stronger structures. However, it’s safe to say the earthquake not only reinvigorated our mission but inspired countless structural engineers who would go on to define the next 30 years of Simpson Strong-Tie research and development into community resilience.

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Remembering Loma Prieta

We all know that earthquakes physically shape the landscape here in California, but they shape careers as well.  Earthquakes I felt while growing up in California’s southern San Joaquin Valley got me thinking about engineering as a career while in high school. When the Loma Prieta earthquake struck on October 17, 1989, like many of you I was watching the World Series live on television and thus got to see the earthquake live as well. I was in my senior year of college at the time, studying Civil Engineering with a structural emphasis. This earthquake cemented the direction I would take in my career. I wanted to be a structural engineer, and I wanted to design buildings that would not fall down in earthquakes.

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